Microsoft launched five projects recently intended to bolster its support for journalism by integrating generative artificial intelligence into news organizations’ operations.
These initiatives, developed in collaboration with Semafor, CUNY’s Newmark Graduate School of Journalism, the Online News Association (ONA), the GroundTruth Project, and Nota, are an attempt to underscore the tech giant’s commitment to enhancing journalistic practices through technology.
The projects seek to address the evolving landscape of journalism, marked by disruptions caused by digital innovations over the past three decades.
Microsoft’s efforts come amid a lawsuit filed by the New York Times against the company and OpenAI for alleged copyright violations related to the use of the newspaper’s content in training AI models like GPT-4.
Microsoft CEO Satya Nadella addressed the lawsuit during an interview with NBC News saying, “I think one of the things that is going to be very, very important is both what is the copyright protection, as well as what is fair use, in a world where there is transformative new technology.”
Key objectives of the initiatives include establishing responsible AI practices in news gathering, providing AI training for reporters, and fostering sustainable journalistic business models.
Notably, Microsoft aims to complement, rather than replace, journalists in their mission to inform the public.
One of the projects, led by Semafor, will introduce a global breaking news feed called “Signals,” leveraging Microsoft and OpenAI tools to offer diverse perspectives on major global events.
Additionally, CUNY’s Newmark School will host a three-month AI Journalism Lab, ONA will conduct AI training sessions, and the GroundTruth Project will introduce an AI work track for participating journalists.
Nota will receive support to expand its AI tools into more newsrooms and develop a new tech tool called PROOF to enhance content quality and audience reach.