Amazon announced a significant update to its wearable Alexa-enabled eyewear line Echo Frames.
The smart specs will come in seven new designs, including two pairs designed by Carrera Sunglasses.
The goal is the make the glasses as wearable and fashionable as possible, a claim many previous smart glasses failed to provide.
The new frames are narrower and lighter than their predecessors with the tech hidden away.
The underlying technology has been greatly improved with the wearer able to play music right from the frame that can’t be heard by others even a few steps away.
These devices are Alexa-enabled and can handle all the normal tasks that Alexa can do, turning smart lights on and off, creating task lists, and starting and stopping music with voice commands.
Amazon claims that its speech recognition abilities have improved Alexa’s ability to hear and understand even in windy weather.
As with all recent releases of Alexa, Amazon is promising to protect the wearers’ privacy by adding a feature to turn off the microphone for privacy, and the ability to view, edit, and delete any voice recordings.
The wearable technology assistant market is still a bit of a novelty to many.
The original smart glass offering, Google Glass, ceased production early this year.
Facebook partnered with Ray-Bans to provide sunglasses with a camera mounted in the frame to allow users to capture and post videos to their social media.
Echo Frames will run you about $300 and you can add prescription lenses through an online optometrist.